Trending: Tablets in Today’s Mobile World

Jul 24, 12 Trending: Tablets in Today’s Mobile World

Posted by in CPG, Digital Consumer Lifestyle, Healthcare, Insurance, Multicultural Marketing, Nonprofit, Total Market, Travel and Leisure

As one of the most mobile consumers in the United States, Hispanics display enormous mobile spending power. According to the “2012 Hispanic Mobile Consumer Survey,” by Zpryme Research and Consulting, Hispanics are projected to spend $17.6 billion on mobile tech devices this year.1 We are all marching toward the day when...

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Mobile Devices Evolution and Impact on Our Lifestyles

Apr 24, 12 Mobile Devices Evolution and Impact on Our Lifestyles

Posted by in CPG, Digital Consumer Lifestyle, Healthcare, Insurance, Multicultural Marketing, Nonprofit, Total Market, Travel and Leisure

This article is Part 2 of a previous article, Mobile Devices—Our Lifestyle Connections What came first, the earbuds or the iPhone? Perhaps future generations will ponder this question when all other music mediums from records to compact discs, from 8-tracks to audio cassettes and from Walkmans to Discmans are long forgotten and the...

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