Packaged Meats among Hispanics: Complex Tastes and Consumption Patterns among the Highest Spenders in America

Aug 11, 11

Posted by George San Jose in CPG, Multicultural Marketing, Total Market

By Tony D’Andrea, PhD, Director of Planning and Research at SJG Whether shopping at modern supermarkets or socializing at traditional carnicería butchers, Hispanics have emerged as the highest spenders of meat products in America.  According to the most recent data from the U.S. Bureau of Labor Statistics, Latino households spend...