Like It or Not, Friends and Followers Impact Consumer Behavior

Jul 10, 12 Like It or Not, Friends and Followers Impact Consumer Behavior

Posted by in CPG, Digital Consumer Lifestyle, Healthcare, Insurance, Multicultural Marketing, Nonprofit, Total Market, Travel and Leisure

Suggestion! Society claims suggestion is extremely powerful; so powerful, in fact, that our friends’ suggestions can have large impacts on our own purchasing decisions. In this mobile age, we have significant evidence to say communication amongst the masses is growing with texting, social networking, and blogging. On Facebook and...

read more

Mobile Devices Evolution and Impact on Our Lifestyles

Apr 24, 12 Mobile Devices Evolution and Impact on Our Lifestyles

Posted by in CPG, Digital Consumer Lifestyle, Healthcare, Insurance, Multicultural Marketing, Nonprofit, Total Market, Travel and Leisure

This article is Part 2 of a previous article, Mobile Devices—Our Lifestyle Connections What came first, the earbuds or the iPhone? Perhaps future generations will ponder this question when all other music mediums from records to compact discs, from 8-tracks to audio cassettes and from Walkmans to Discmans are long forgotten and the...

read more