san jose network Archives - SJConsulting Blog

The San Jose Network, Ltd. Celebrates 14th Annual Conference

May 23, 11

Posted by George San Jose in Latin America, Multicultural Marketing

The San Jose Network, Ltd. (SJN), the largest marketing communications group serving clients in multicultural convergent markets within the U.S. and Latin America, hosted its 14th annual conference at the offices of network affiliate, The San Jose Group, on May 5-6 in Chicago, IL. With the theme of “Advertising Today: Trends and...

The changing agency landscape and what it means for convergence

Jun 18, 10

Posted by George San Jose in CPG, Healthcare, Insurance, Latin America, Multicultural Marketing, Nonprofit, Total Market, Travel and Leisure

Sean Duffy, founder of the Duffy Agency and president of TAAN Europe, wrote a great article for Talent Zoo yesterday about the changing advertising agency landscape, and it’s actually a topic we’ve been discussing more and more at SJG also. Inspired by conversations during the San Jose Network’s annual conference...

The San Jose Network enters into strategic alliance with TAAN

Feb 23, 10

Posted by George San Jose in Latin America

As the anchor to the San Jose Network, we are excited to announce that SJN has entered into an alliance with TAAN, one of the largest global networks of independent advertising agencies. George and Deborah traveled to Cancun this past weekend to meet with Peter and other executives from TAAN and formalize the partnership. ...

Big Business Opportunities for U.S. Companies in Brazil

Oct 19, 09

Posted by George San Jose in CPG, Latin America

I recently had the pleasure of appearing on a Crain’s Chicago Business Today video segment to talk about the San Jose Network’s perspective on Brazil winning the 2016 Olympic bid. There is great potential for U.S. companies expanding into Latin America, especially since Brazil will host both the 2014 World Cup and the...

How Can Agencies Adjust their Culture for Social Media

Sep 25, 09

Posted by George San Jose in Digital Consumer Lifestyle

I was fortunate enough to be invited, along with our agency president George San Jose, as a representative of the San Jose Network to the Transworld Advertising Agencies Network (TAAN) semi-annual conference this past week as part of the current work to forge an alliance between the two networks to expand the global footprint of...