Mobile Recall: Targeting Smartphone Users Part 1

May 01, 12 Mobile Recall: Targeting Smartphone Users Part 1

Posted by in CPG, Digital Consumer Lifestyle, Healthcare, Insurance, Multicultural Marketing, Nonprofit, Total Market, Travel and Leisure

It is becoming impossible to escape digital advertisements these days as smartphones and tablets continue to become more advanced. In the past few years, mobile devices with Internet connectivity have transitioned from luxury to necessity: Lost? Just use the GPS that comes with your phone; hungry? Here is a list of restaurants...

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Mobile Devices Evolution and Impact on Our Lifestyles

Apr 24, 12 Mobile Devices Evolution and Impact on Our Lifestyles

Posted by in CPG, Digital Consumer Lifestyle, Healthcare, Insurance, Multicultural Marketing, Nonprofit, Total Market, Travel and Leisure

This article is Part 2 of a previous article, Mobile Devices—Our Lifestyle Connections What came first, the earbuds or the iPhone? Perhaps future generations will ponder this question when all other music mediums from records to compact discs, from 8-tracks to audio cassettes and from Walkmans to Discmans are long forgotten and the...

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